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Why Your Marketing Department May Be Ruining Your Sales Force

Lisa shares an interesting view of marketing materials and how they can make or break a sales call. The post Why Your Marketing Department May Be Ruining Your Sales Force appeared first on Lisa McLeod.

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Should You Educate Your Customer?

Lisa defines the difference between educating your customers and connecting with your customers. The post Should You Educate Your Customer? appeared first on Lisa McLeod.

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Why Sales Is Like Dating – Only More Expensive

Lisa explains that although less romantic, looking for a long-term relationship with your customers is often like dating. The post Why Sales Is Like Dating – Only More Expensive appeared first on Lisa...

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The Great Sales Disconnect

Lisa discusses the great disconnect that is often found in companies between what they think they believe and what they actually reward their employees for. The post The Great Sales Disconnect...

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Do You Expect Your Sales People to Read Your Mind?

Lisa explains what the most effective form of communication is when it comes to sharing  your expectations with your sales team. The post Do You Expect Your Sales People to Read Your Mind? appeared...

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Why People Attach Undue Significance to the Leaders Words

Lisa shares tips for leaders to remember when speaking around their teams. The post Why People Attach Undue Significance to the Leaders Words appeared first on Lisa McLeod.

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Why Intellectual Buy-In Does Not Equate to Emotional Engagement

Lisa explains that touching peoples emotions is what will get them to act. The post Why Intellectual Buy-In Does Not Equate to Emotional Engagement appeared first on Lisa McLeod.

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Should We Challenge Our Customers?

Lisa discusses the right way to interject challenging conversation in to your sales calls. The post Should We Challenge Our Customers? appeared first on Lisa McLeod.

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My Opinion on Sheryl Sandberg

Lisa shares her opinion on the criticism that has circulated about Sheryl Sandberg. The post My Opinion on Sheryl Sandberg appeared first on Lisa McLeod.

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Is Your Team Having Fun?

Lisa reminds us that balance in life will keep your team energetic and happy. The post Is Your Team Having Fun? appeared first on Lisa McLeod.

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